The MoshiMoshiKawaii rabbits love to dress up and that’s why no two are alike. Each Moshi has its own unique colours and patterns, reflecting its personality, and a circle of friends with a similar design. Originally a Japanese stationery and gift brand, MoshiMoshiKawaii has grown into a successful publishing property with new formats developed every season.

With a Moshi to suit every look and personality, this design property will appeal to a whole new generation of collectors with its infinite licensing potential.